Privacy Policy:

You should read this policy in conjunction with our Terms and Conditions, ensuring that you understand how we collect and use your information.

Our policies will be updated from time-to-time. Please refer back regularly to keep yourself updated.

This policy applies to “users” and "customers" (or "you") of Sidefixer Labs LLC/Demunk™/Demunk™; that is anyone ordering, registering or interacting with any product or service.

Collection and use of your information

The information you provide us, and that which we gather based on your activity, helps us to deliver content more relevant and relatable to you.

We collect and store some information about you in order to deliver products and services to you. We share some of that information with trusted suppliers (including Solana network affiliates and Smart Contract personas) to ensure the delivery of those products and services, or to give personalized recommendations on things we think will be of interest to you. We also collect information when you use our products and services and further details are provided below.

Information we collect

Information you provide us which we need in order to provide you with our services and products

There is certain personal information that we need in order to provide the products and services that you have chosen.

  • Name
  • Email address
  • Payment details

In addition to the above, examples of the details we collect for our Sidefixer Labs ease of business may include

  • NFT Number/Tag
  • Country

Other parts of Sidefixer Labs may ask for different information such gender and/or date of birth, as indicated when you interact with those respected products or services.

Information we collect through your use of our products

When you use any of our online platforms or apps used to list our collectibles, we collect information that helps us to deliver the service you have chosen and to improve your experience. This is done through cookies and other technologies. Examples of the type of information we may collect are:

  • Browser
  • Email Provider
  • The pages you read on our websites and how you got to them
  • Device
  • IP address
  • Internet Connection
  • Location (in some cases)

You can also volunteer to disclose additional information which may not be essential for us to deliver a service to you. By providing it you help us to ensure we communicate with you in a way that’s most relevant, useful and engaging for you.

Information we receive from third parties

We occasionally work with third parties who provide additional information that you have shared with them, such as your telephone number and postal address (for example if you’ve moved house or updated your phone number and we need to contact you with important service information). Some third parties may also share further information about your interaction on our sites to help us personalise our services to you.

Information we do not track

We do not track or collect any sensitive information about you. This includes race, religion, ethnicity, and political opinion.

How we use your information

We primarily use your information for the purpose of delivering the products and services that you have chosen and to personalise our interactions (including advertising) with you. For further details about this, and other ways we may use your information, please read the sections below.


To provide products and services

  • To manage your access to our online content and apps, and to send you content via push notifications, newsletters, EIU subscriptions if you have requested us to do so.
  • To send you service notifications related to your product or service such as password resets and order confirmations.
  • To manage customer service queries and complaints.
  • To manage your privacy preferences and to ensure you only receive communications that you have requested, which may include using your details to suppress you from communications.
  • To send you administrative emails about your account, reminders for upcoming events, service changes, or new policies. These updates, changes and notifications are essential for the services that you have selected.
  • To provide general location-based services (e.g., the region or country you are in), advertising or search results for our content.
  • To detect and reduce fraud including fraudulent orders.
  • To prevent users from posting illegal, offensive or objectionable comments on our site.
  • To run competitions, prize draws and promotions or if you agree to be contributor at, or in, one of our events, projects or films. In these cases, subject to any specific terms Sidefixer Labs agrees with you separately, you grant a global right to Sidefixer Labs to use your name, picture, likeness, voice, biographical information and statements, for advertising, trade, publicity and promotional purposes in all media now known or discovered afterwards and on the internet.

Other uses of your information

Other than where we have asked for your consent, we mainly rely on two other separate bases to lawfully use your information. First, we need to use your information in certain ways to provide our products or services to you, in accordance with our contract(s) with you. In this case, it is necessary for us to use your information so that we can deliver the products or services you have chosen. Second, as described in more detail below, in certain cases, we may use your information where necessary to further our legitimate interests, where those legitimate interests are not overridden by your rights or interests, including:

  • To measure customer and user response and engagement with our products and services. This may include sharing your information with third parties who help us to analyse and measure these things.
  • To ensure our products (including websites and marketplace apps) are compatible with the browsers and operating systems used by most of our visitors.
  • To help us improve our customer and user experience and to support new product development. We may send customer satisfaction surveys and market research questionnaires (for which we may share your information with third party suppliers employed by us).
  • To detect and reduce fraudulent activity and for other security related purposes such as to help us protect against harassment, IP infringement, crime or other security issues.
  • For any purpose required by law or regulation and to verify information that we provide to third parties for compliance and audit purposes. We may share your personal data with a third-party auditing organisation so they can verify aggregated statistics about circulation and usage of our products or review our policies, processes and procedures for compliance with relevant standards.

You have the right to object to any of the above uses of your information, please contact us if you wish to do so. We will consider all objections reasonably, but there may be legal reasons where we deem that the use of your information is still appropriate. We will explain our decision to you in a timely manner. The decision thus taken should be deemed as final.

Social media

Sidefixer Labs publishes content on social media platforms e.g., Twitter, Instagram, Discord etc. through both "organic" and "paid" methods to reach current and potential NFT holders:

  • “Organic” methods describe where content and/or offers are published onto a social platform so that they may appear in your social platform’s content, without being promoted or forced to appear more prominently, e.g., Demunks™ Instagram Page, Discord etc.
  • “Paid” methods describe where content and/or offers are published onto a social platform so that they will appear more prominently, or be shown to users that do not currently follow Demunks™ social pages e.g., a promoted tweet on your Twitter Timeline.

We may place one or more social media platform “tags” on our website in order to better understand how Demunks™ may be of best value to you by providing you with the most relevant content available according to what you have chosen to read on our own websites.

We do not have direct access to your personal data on your social media platforms.

How we work with third parties

In some instances, we disclose personal information to third parties when it is necessary to deliver a service or product, or to help us improve your experience with us, or when we are required to do so by contract or law. “Third parties” include agents, subcontractors, sponsors and other associated organisations. We have in place contracts to ensure the information remains secure and limited in use, and if we do not have a legitimate business reason to pass on your information, we will ask you to give consent first. Some examples of when we share your information are below:

  • When you mint a NFT on any of our or related sites your NFT will be processed by Smart Contact. This Smart Contract is processed by a third-party specialist.
  • When we send you an email or a push notification, these are delivered by marketing platforms. As part of this service, certain information such as message opens, clicks and formatting are recorded to help deliver the best email experience.
  • When we test and launch new products, services or offers, we may work with trusted third parties to support us.
  • We also employ third parties to carry out statistical analyses and conduct surveys on our behalf, to support our advertising and content production efforts respectively
  • To provide information for auditing purposes by official regulators.
  • To enhance your profile with non-personal information.
  • To enable third parties such as advertisers or sponsors to contact you with information about their own products and services that may be of interest – only if you give explicit permission for us to do so.


Third parties who pass information to us

Our subscriptions services sometimes use additional information such as telephone numbers or postcodes from third parties to help us to contact you with important product updates. This includes advertising (by ourselves or via advertising partners) to groups of people with particular interests. These third parties may give us access to your personal information, if you have allowed them to do so.

We may also work with third parties to identify individuals who may be interested in our products and services or in some cases our sponsors / advertisers’ products and services. These third parties may give us access to your personal information, if you have allowed them to do so. In any communication you receive from us, through these third parties, we make sure to identify ourselves (and them) so that you know who has access to your information.

IMPORTANT: Please note that the collection, use, and disclosure of information by these third parties are described in their own privacy policies, and consequently may differ from ours. We are not responsible for those third-party privacy policies, and you should ensure that you have read and understood all applicable privacy policies before proceeding.

Retaining and storing your information

Retention policy

We securely store your information, and hold it for as long as we need to in order to provide our services and products to you in accordance with (i) applicable law, or (ii) as long as is set out in any relevant contract you have with us.

We review our retention periods for personal information regularly. If you have not interacted with us in any way, we will generally no longer hold your information after 5 years (although this may be shorter for individual businesses (you can confirm by contacting us)). Sometimes we may need to keep it for longer periods such as tax and other financial regulatory reasons, this would typically be 7 years. We would only keep it for longer than this if we are required to by law.

If you request for us to no longer contact you, for example with marketing communications, we will retain the minimum amount of information about you so that we can ensure we remove you from any future communications. Please note that if you ask us to completely remove all information about you, and you subsequently use our products and services at a later date, we will no longer be able to recognise your previous request not to be contacted, which is why we would keep it and suppress it in line with industry standards.

Storing and transferring information internationally

As the internet is a global environment and we work with third parties across the globe, collecting and using your personal information may involve the transfer of this information internationally, including outside of the European Union. By using our products and services, you acknowledge and agree to your personal information being transferred in this way, including to jurisdictions outside the EEA.

We maintain strict policies to ensure all information that is transferred is done so safely and securely.

Keeping your information safe

We take information security seriously and have policies and procedures in place to ensure the information we hold on you remains safe. We limit who has access to your information and ensure that those who do are bound by contracts to keep your information availability restricted and safe.

Individuals under 18

Sidefixer Labs does not intentionally, or knowingly, process personal information from individuals under the age of 18. When necessary, users under the age of 18 will be told not to submit any personal details. We will make every effort to delete any details of such users where a parent or guardian has informed us that these details have been collected.

California Consumer Privacy Act (CCPA)

In addition to the rights documented elsewhere in this Privacy Policy, if you are a California Resident you have some additional rights under the CCPA. These include being informed of any of your personal data that has been “sold” (where sold for this purpose is defined below) and to opt out of the future selling of your personal data to third parties.

We may share your details with selected 3rd parties, where you have opted in for us to do so, which is defined as a “sale” of data under the CCPA. If you change your mind, you can opt out of the sale of personal data by using this Do Not Sell My Personal Information link.

To submit requests for information about any of your personal data which we have sold according to the CCPA, you can get in touch with us by any of the methods listed in the Contact Us section of this policy. If you are emailing us for a request, please indicate in the subject that it is a CCPA related request.

For information on the type of data we may collect from consumers and the 3rd parties this may be disclosed to, including our suppliers and other entities within our group, please refer to the relevant sections in this privacy policy.

External links

This privacy policy only applies to Sidefixer Labs and businesses that come under it, use of data, our websites, services or products may, from time to time, contain links to, use or be on external sites. Sidefixer Labs is not responsible for the privacy policies or the content of such sites and we recommend that you read the privacy policies on any external sites you use. Similarly, if you are directed to our website from a third party, we are not responsible for the privacy policy or practices of the third party. We strongly recommend you read their policy.

Cookies

Cookies help make your online experience more efficient and relevant to your interests. For instance, they are used to remember your preferences on sites you visit often, to remember your user ID and the contents of your shopping baskets, and to help you navigate between pages more efficiently.

Please read below for more detail.

Other technologies linked to Cookies

There are other technologies which can seem similar to Cookies, but are not the same, including pixels and site tags. These pixels or tags can be used to retrieve information such as your device type or operating system, IP address, time of visit, etc. They are sometimes used to create or access the Cookies on your browser, but are not Cookies themselves. Only Cookies which you can control will appear in the Cookie consent tool (add name of the tool)

What types of Cookies does Sidefixer Labs use and why?

Cookies are grouped into the following categories:

  1. Essential - these are Cookies that are required for the regular operation of our websites. These are essential for the website to work properly.
  2. Functional - these remember your preferences, and are intended to make your experience on our websites better for you.
  3. Analytics – these Cookies are used for performance measurement to understand things including how many people visit our websites, how they navigate our sites, and what content is popular. This allows us to improve your experience with us.
  4. Advertising - these Cookies enable us and our advertising partners to serve you with relevant advertisements that we think will interest you. You might see these advertisements on our sites. These Cookies record your visit to our website and the content you interact with, and may also be used to manage the number of times that you see an advertisement. They may be placed by us, or by advertising partners with our permission.
  5. Marketing - these Cookies enable us to track your online activity to help us deliver Sidefixer Labs advertising and to limit how many times you see these adverts.

Google Analytics

We use Google Analytics to understand the traffic to our sites. You can see how Google Analytics (one of our analytics tools) uses Cookie information when you use our partners' sites by visiting www.google.com/policies/privacy/partners, or any other URL Google may provide from time-to-time.

How can I delete or opt-out of Cookies?

You can opt out of Cookies at any time by using our Cookie consent tool. This tool includes additional detail on the types of Cookies used, what information is being collected and for what purpose. When you reference any one of these Privacy Policies, you’ll find more information on the controls available to you, and your rights with respect to the personal information that these third parties’ access, collect and use about you. Please note that we are not responsible for the content of other external websites.

Alternatively, the following websites provide some useful information on how to do this, as well as about your rights under current data protection and privacy regulations.

For more information relating to cookies please contact us at contact@demunks.com